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Career In digital marketing : training institute in navi mumbai

Career In digital marketing : training institute in navi mumbai

Digital marketing training institute in Navi Mumbai – Hello to everyone reading this article !!!! I hope you all are doing great. Thank you for all your responses to my previous blogs. This blog is all about Digital Marketing. Each one of you must be hearing the term “ Digital Marketing” most often. I must say Digital Marketing has become a trending topic today. Almost all of us want to know about Digital Marketing. If you are one of them then you are on the right page. I will be covering every detailed information about Digital Marketing in this article.

After reading this article you will be having a detailed idea about following topics,
 What is Digital Marketing?
 Different Areas/Fields of Digital Marketing
 Key Benefits of Digital Marketing for Business
 Why one should learn Digital Marketing?
 A profession in Digital Marketing
 Growth and Current statics of Digital Marketing in 2019
Are you excited to know about all the basics things in Digital Marketing? Let us quickly start and understand what exactly Digital Marketing is?


“Digital Marketing” this term is quite self-explanatory. Isn’t it? It says Marketing of any product or service using digital mediums is known as Digital Marketing. With the easy availability of internet today most of the business has come online. In addition, there is a major increase in people going online day by day. According to some searches internet, users will reach 627 million by the end of this year 2019.

In this digital era, the ways people connect with each other have changed. Similarly, there is a change in the buying patterns of people. We can say it has shifted from offline to online. We always Google for our requirements say it for a place, movie, restaurant or fashion. I am sure till now you have clearly understood the revolutionary change that the internet has brought globally.
Digital Marketing is a modern way to promote any business. Comparing to the traditional marketing methods higher rates of conversions are expected in the Digital Marketing method. So basically Digital
Marketing uses an electronic device or internet for promotions. And the digital channels through which this process is carried out are social media, email, search engines and websites to reach the target audience. Now as you all have got an idea about Digital Marketing, let us look at the major areas/channels of digital marketing.
(Source: https://blog.hubspot.com/marketing/what-is-digital-marketing )

Digital marketing training institute in Navi Mumbai

  1. Search Engine Optimization: Search engine optimization also called ‘SEO’ is a process of digital marketing that is used to increase brand’s visibility and generate organic leads. This process is based on the search keywords which are used by our potential clients. Therefore you can say

SEO is optimizing your business based on customer’s search keywords. So when results are displayed the search engine displays your website there. Here are examples of popular search
engines which you all are aware of Google, YouTube, Bing, Yahoo and Ask

  1. Social Media Marketing: Social media is used by all ages today. Today we connect and communicate using social media. Social media marketing uses all those online platforms for marketing of the business. Therefore social media marketing is one of the impactful strategies for generating revenue. Look at examples of some popular social media platforms Facebook,
    Instagram, Twitter, LinkedIn, YouTube, Google +, WhatsApp.
  2. PPC Marketing: Pay Per Click marketing is another important aspect of Digital Marketing. As the name explains itself basically it is a Paid marketing. Here advertisers pay some charges each time the ad is clicked by a viewer. So rather than earning those organic visits on the website where the business chooses to pay for increasing the web traffic.
  3. Email Marketing: Email Marketing is a process in which commercial message about product or services is sent to a large group of people using the electronic medium. Therefore you can say it’s a
    promotion of your business to the target audience using email. Email marketing is cost-effective
    and is useful for building a relationship with our clients.
  4. SMS Marketing: SMS stands for Short Message Service. It is a process in which a text-based
    messages are sent to large audiences around the world. SMS marketing is also one of the most important parts of digital marketing. Today each one of us spends the majority of our time using Mobile Phones. It can be clearly said that Mobile Phones have become our basic necessity after Food, Cloth, and House. We can’t live without our phones in this era. Therefore SMS Marketing is one of the most popular and impactful strategies used by most businesses today. Digital marketing training institute in Navi Mumbai
  5. Content Marketing: Creating attractive content is one of the key factors to get success for converting potential buyers into digital marketing. Content marketing and management is, therefore, an important aspect because it keeps the audience engaging. Creating interest in our product or service is necessary when we reach the potential buyer through Content
    Marketing. Till now we have look at Digital Marketing and its major areas. Now let us look at some of the important benefits of Digital Marketing for business.
    Key Benefits of Digital Marketing for Business
     Increases Brand Visibility and Loyalty
     An impactful way of generating quality leads
     Reaching a large number of the target audience in less time
     Cost-effective when compared to traditional marketing methods
     24/7 Marketing of your business through website

Digital marketing training institute in Navi Mumbai

Why one should learn Digital Marketing?
I am sure after understanding digital marketing and its benefits to business, you must have a rough idea in your mind about why you should learn Digital Marketing? If you are a student or homemaker and looking to earn some side income Digital Marketing is the best option. You can work on your free time on live projects as a freelancer. All you need is detailed practical knowledge about digital marketing, Laptop and internet connection.
For fresher’s this field has a huge scope from the Job point of view. Because this industry is growing and has employers have higher demand. For Entrepreneur I have already explained in detail in the above paragraphs that How digital marketing beneficial? So what are you waiting to learn digital marketing from MediaMitra one of the best digital marketing institutes in Mumbai?

digital marketing training institute in navi mumbai

Digital marketing training institute in Navi Mumbai


Careers in Digital Marketing
 SEO specialist
 Social Media Manager
 SEM specialist
Digital Marketing Manager
 User Experience Designer
 Content strategist
 Email Marketing Specialist
 Blogger
Growth and Current statics of Digital Marketing in 2019 :

  1. An SEO strategy is followed by 61% of the marketers for increasing organic growth in 2019
  2. Business whose result is shown on the first page of the search engine gets 92% web traffic
  3. 92.42% share is covered by Google search engine
  4. Digital Marketing spend is going to reach $146 billion by 2023
  5. This industry is growing at 9% compound annual growth (CAGR) which creates more job
    opportunities
  6. As per the recent studies, there are 63,000 searches per second on Google
  7. Facebook has more than 2 billion active users followed by Instagram and twitters having 500
    million in terms of daily users.

In conclusion, this was all about Digital Marketing one must know. I hope after reading this article most
of your queries about Digital Marketing is solved. Do let us know if there are any recommendations or
suggestions.Digital marketing training institute in Navi Mumbai

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